As part of a larger effort to become an AI-focused business, Samsung Electronics Co. has established a new companywide task force devoted to AI initiatives, industry insiders reported on Monday.

The sources claim that the tech giant’s Device eXperience (DX) division has announced the creation of the InnoX Lab, which is anticipated to concentrate on projects including digital twin solutions, humanoid robots, and other AI-related technologies.
The task force will be in charge of overseeing high-impact projects throughout the organization with the goal of producing measurable results quickly.
Additionally, it is intended to serve as an adaptable organizational paradigm that promotes cross-functional cooperation in a range of AI-related domains.
The InnoX Lab has been tasked with developing key technologies for humanoid robots, expanding the use of digital twin solutions, enhancing automation through physical AI technologies, and implementing logistics AI to transform operational models.
It is anticipated that participants for any project will be drawn from a variety of areas, enabling it to be fexible and agile.





