At the India Mobile Congress – IMC 2024, MediaTek reaffirmed its dedication to producing chipsets that are both inexpensive and AI-powered. In order to fully realize AI’s promise, MediaTek is developing highly integrated and effective system-on-chip products. For its product line, which includes smartphones, laptops, smart homes, intelligent IoT in enterprises, and smart cars, this entails developing an ecosystem of edge-AI hardware processing combined with extensive software tools turned heads at IMC 2024.
At IMC 2024, MediaTek fostered engaging discussions around the panels, “AI-enhanced processing: The future of Chipsets”, highlighting the AI advancements and chipset innovation along with the transformative potential of Al-powered chipsets. During the other key panel, “Gadgets that shape the future: Insights and innovations”, the discussion from MediaTek explored the rapidly evolving landscape of gadgets, focusing on the business dynamics and adoption trends in four key categories: handsets, wearables, laptops, and AR/VR gaming devices.
Insightful discussions around MediaTek AI chipsets at IMC 2024 include:
- The MediaTek Dimensity 9400 combines a second-generation All Big Core design with industry-leading AI, compute, gaming, and photography capabilities. The chipset is optimised to support Gemini Nano and features multimodal capabilities.
- MediaTek and Google collaborated to bring Generative AI experiences to the Android ecosystem, representing a significant advancement in running complex, on-device AI models.
- MediaTek Leverages Meta’s Llama 2 to enhance On-Device Generative AI in edge devices and build a complete edge computing ecosystem to accelerate AI application development on smartphones, IoT, vehicles, smart homes, and other edge devices.
MediaTek claims to have powered more than 2 billion chips in connected devices annually, many of which include specialized AI processors. MediaTek’s extensive market reach enables AI technologies in mobile devices, automobiles, educational institutions, and homes. 
Key Comments
Anku Jain, Managing Director, MediaTek India, said, “MediaTek is uniquely positioned to drive and support the adoption of Generative AI applications and technologies. The recently launched MediaTek Dimensity 9400 continues to drive our mission with 80% faster LLM prompt performance and the World’s 1st Agentic AI engine ready for developers that intuitively anticipate users’ needs and seamlessly adapt to their preferences with minimal human intervention.”
